2018 Christmas Day Gift-Hublot Big Bang Meca-10 Shepard Fairey Limited Edition Replica

 

Quick Take


Launched in conjunction with their announcement of artist Shepard Fairey as a new brand ambassador, Hublot has created a limited edition of their hand-wound Meca-10 line that has been designed with input from Fairey. The latest in Hublot's series of art-themed watches, Fairey, who founded OBEY clothing and whose art includes the creation of the iconic Barack Obama Hope poster, seems a natural fit for the brand's focus on disruptive, avant-garde, and controversial artists.

Limited to 100 pieces in two different colors, the Hublot Big Bang Meca-10 Shepard Fairey LE is a predictably bold and colorful expression of Hublot's recognizable shape, with a patterned Texalium and carbon fiber case, skeletonized dial, a funky power reserve indicator, and Fairey's own Star Gear logo on the dial.

Initial Thoughts


Outside of perhaps the skeletonized dial, which is certainly not unique to this Hublot design, these Shepard Fairey editions are characterized by the rather detailed application of a tribal floral pattern in the Texalium upper element of the watch's 45mm case. Texalium, for those who don't recall the Big Bang Unico Italia Independent, is specialized aluminum-coated carbon fiber and it allows for the application of a wide variety of colors and the formation of entirely customized imagery within the material. This is basically ideal for a watch that is inspired by the work of a visual artist and the Hublot Big Bang Meca-10 Shepard Fairey Limited Edition replica can be had in either blue or grey with additional red accents. 

Both versions have Fairey's star logo on the dial at three and are powered by Hublot's hand-wound HUB 1201 movement. With a 10 day power reserve, this movement has time, sub seconds, and a distinctive cog wheel power reserve display at six o'clock that uses a framed red aperture to show the remaining reserve (in days). Additionally, this Hublot has the brand's "one click" strap changing system, which allows for simple and tool-less strap changes. As offered here, both versions come on a rubber and calf leather strap with an embossed design from the artist himself.

While not a model that speaks to my tastes, I can understand the appeal for 200 well-heeled Fairey devotees and collectors. Not unlike past examples from Hublot's "Hublot Loves Art" series, these models act as an extension of the appeal of the artist themselves, introducing a highly niche Hublot to an engaged audience that can (presumably) be expected to understand both the artist's greater appeal and the nature of collecting within that specific space. As a watch, the $28,300 Big Bang Meca-10 Shepard Fairey translates his artistic creation into a medium that remains collectible, while still functioning as a wearable and everyday enjoyable product.

The Basics


Brand: Hublot
Model: Big Bang Meca-10 Shepard Fairey
Reference Number: 414.YF.1137.VR.SHF18 and 414.YL.5179.VR.SHF18

Diameter: 45mm
Thickness: 15.95.mm
Case Material: Carbon fiber and Texalium
Dial Color: Blue or grey
Lume: Yes, blue or red.
Water Resistance: 100m
Strap/Bracelet: Rubber and calf leather in either blue or grey


The Movement


Caliber: Hublot HUB1201
Functions: Hours, minutes, seconds, power reserve
Diameter: 34.80mm
Thickness: 6.8mm
Power Reserve: 10 Days
Winding: Manual
Frequency: 21,600 vph
Jewels: 24
Additional Details: Skeletonized

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